Digital value communication platforms
Communicating economic value to payers doesn’t stop after a successful reimbursement submission – more than ever, regional and local payers want to clearly and simply understand the impact that a new innovative technology will have in their specific area.
In addition to our bespoke suite of tools, advances in digital technology provide new opportunities for us to increase the depth and breadth of patient research, enabling greater insight into the patient experience and facilitating patient engagement. However, rather than applying this to all our services, we use digital solutions when required to address challenges such as maximising ecological validity, enabling patient expression, accessing hard to reach patients, engaging patients in the research process, and iterative collaboration.